The Sigma 50mm f/1.4 DG DN Art is a go-to prime lens for filmmakers and photographers who want cinematic depth, sharp detail, and beautiful background separation. With its fast f/1.4 aperture, this lens excels in low light and produces stunning bokeh, making it ideal for portraits, interviews, weddings, and commercial shoots.

Built for Sony E-mount full-frame cameras, the Sigma 50mm f/1.4 delivers exceptional clarity edge to edge, fast and accurate autofocus, and professional-grade optical performance in a robust yet lightweight design. Perfect for creative storytelling and versatile enough for both stills and video, it’s a must-have prime lens for your next project. It’s one of the most versatile primes available and works beautifully across a wide range of shooting scenarios, including:

• Interviews and talking-head videos

• Portrait photography

• Weddings and events

Price is per day and GST Exclusive.